Does your color choice reflect your Brand Image? Studies have shown that a product’s color influences 60-80% of a customer’s purchasing decision. The following infographic; True Colors: What Your Brand Colors Say About Your Business is the ultimate guide to choosing the right brand colors.
The most prominent brands in the world are defined by their colors. Think of McDonald’s golden arches, the name Jet Blue, and UPS’ slogan
What can Blue do for you?” These companies, and many others, strategically use colors in their logo, website, and product to appeal to customers. As a B2B marketer, it’s important to think about how you utilize colors and what the colors you choose say about your business.
This Info graphic will help you to choose color for your brand
